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EYE SHADOW & PALETTES

Artist-curated cream eyeshadow pairs

7 shades
$42.00
$42.00
1.6g
Pink Steel / Bark
Your shade
$42.00
Your match
Pink Steel / Bark
Pink Steel - Purple shimmer with silver flecks; Bark - Dark brown matte
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Your match
Pink Steel / Bark
Pink Steel - Purple shimmer with silver flecks; Bark - Dark brown matte
1.6g
$42.00

Limited-edition shimmering shades of our swipe-and-go shadow

4 shades
$22.40 $32.00
$22.40 $32.00
1.6 g
Opal
Your shade
$22.40 $32.00
Your match
Opal
An opalescent white
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Your match
Opal
An opalescent white
1.6 g
$22.40 $32.00

24-hour cream eyeshadow stick

24 shades
$34.00
$34.00
.05 oz./1.6 g
Moonstone
Your shade
$34.00
Your match
Moonstone
New
A pale neutral with a silvery gold sparkle.
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Your match
Moonstone
New
A pale neutral with a silvery gold sparkle.
.05 oz./1.6 g
$34.00

Metallic Shimmer Eye Shadow

9 shades
$42.00
$42.00
2.5g/0.08z
Opalescent
Your shade
$42.00
Your match
Opalescent
THE CLARET COLLECTION
A pale gold champagne.
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Your match
Opalescent
THE CLARET COLLECTION
A pale gold champagne.
2.5g/0.08z
$42.00

Does-it-all, budge-proof crayon

2 shades
$17.00
$17.00
0.9g
Golden Pink
Your shade
$17.00
Your match
Golden Pink
A shimmering pink peach.
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Your match
Golden Pink
A shimmering pink peach.
0.9g
$17.00

Skin-flattering eye shadow palettes

3 shades
$49.00
$49.00
1.20g/0.04OZ
Rosey Nudes
Your shade
$49.00
Your match
Rosey Nudes
Matte and metallic neutrals with a rosey tint, from sparkling pink-beige to intense cocoa
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Your match
Rosey Nudes
Matte and metallic neutrals with a rosey tint, from sparkling pink-beige to intense cocoa
1.20g/0.04OZ
$49.00
YOUR EYESHADOW QUESTIONS, ANSWERED
Learn more
What will I find on the Eye Shadow page?

Our full spectrum of singular shadows and sets in a variety of colors and finishes to shade, define, and highlight eyes.

How do I put on eye shadow?

When putting on eye shadow, start by selecting colors that complement your look. Using an eye shadow kit or palette gives you a selection of shades to choose from. Once you select your colors, begin brushing the first shade over your entire lid. Then, take your eye shadow brush and work another shade across the crease of your lid. The order you apply your colors will depend on the final look you want to achieve.

How do I do a smokey eye?

Bobbi Brown has a How To Video on the ideal smokey eye makeup look, demonstrated by one of our artistry experts. To get the look, start by applying a midrange shade on your lid from your lash line to just past your crease and along your lower lash line, blending to blur any edges. Next, apply eyeliner close to your lash lines, slightly extending past the outer corner. Then blend a second eye shadow color just above the top edge of your eyeliner and along your lower lash line, and smudge to soften. Finally, finish with mascara to complete the look.

How do I do a natural eye shadow look?

Watch one of our Pro Artists demonstrate a natural, everyday eye shadow look in this How To Video. First, select neutral eye shadow colors that suit your everyday style. Next, create an even base using a lighter shade with a matte shade. From there, brush a slightly darker shade along your lash lines and in the crease to add definition. Finally, add eyeliner and mascara to complete the look.

What brushes do I use for eye shadow?

There are many types of eye shadow brushes for different application techniques. You can purchase all the brushes you want to create your own eye shadow brush set, so you have what you need. Or, if you’re looking to start with just a smaller selection, consider having our versatile Eye Shadow Brush and Eye Blender Brush on hand. If you love a smokey eye, our Eye Smudge Brush can help you diffuse shadow for a modern, soft, smokey look. Our Angle Eye Shadow Brush is designed to contour and smudge, especially in the corners of the eye.

Do I put eyeliner on before or after eye shadow?

Eye shadow is usually applied before eyeliner. Use the latest eye shadow application tips to enhance your eyes with shadow shades that complement your overall makeup look. Next, apply eyeliner and finish the look with mascara. Completing these steps in sequence can help prevent your shadow from smudging with your eyeliner so your liner remains bold and precise. Connect with an artist to learn more.

What color eye shadow should I wear?

There are numerous eye shadow colors in a variety of finishes, ranging from matte to shimmery to glittery and more. Using tools, like our Virtual Try-On, helps narrow down the perfect eye shadow pigment for you and your routine. In addition, our artists can give suggestions for eye shadow shades, eye shadow palettes, and more, over Live Chat.

How do I choose an eye shadow palette?

Whether you're looking for your first eye shadow color palette or you’re interested in adding additional color profiles to your makeup collection, there are plenty of options. To start, consider what sort of colors appeal you. Neutral shades are usually easier to blend out and are versatile for various application styles and looks. Bolder shades offer well-pigmented tones that add a pop of color to your final look. Get in touch with one of our artists today for help choosing your next eye shadow palette.

How do I remove eye shadow?

Makeup remover should wash off eye shadow from your face. Our Instant Long-Wear Makeup Remover removes even stubborn, long-wearing formulas, leaving the delicate skin around the eye area clean and comfortable. To use Instant Long-Wear Makeup Remover as a shadow remover, shake well before applying to a clean cotton pad, and gently wipe over the eye area. Then rinse with warm water.